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Measuring the impact of Beta

Measurement logo

In digital transformation more often than not we iterate a service; however at certain times we have to launch something new. Normally this is when software changes (new CMS or major changes in coding practices) or when the service hasn’t

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Posted in Goals, Measurement Model, Understanding Google Analytics

Know when your visitors are converting: visualising goals by day and hour – using google analytics and excel

Google Analytics app screenshot: behaviour by hour and day of week

A quick post inspired by the new Analytics App (iPad), in particular the “Behaviour” pageviews by day and hour chart After seeing the above and then seeing/ playing with a great customized report from Kiss Metrics, written by Griffin Roer (see

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Posted in Goals, Insights
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