Blog Archives

Scaling the experience

Scaling the experience slidedeck new version

Over the last 6 months I  have been presenting and discussing the digital evolution of LJMU Digital Services at the Sitecore Symposium, several Sitecore user groups and the eMetrics conference. Part of the journey, explained in the slide below, shows how digital

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Posted in General Advice, Insights

Sitecore Rule Set Editor – Full list of conditions

Sitecore Rules Set Editor

I thought it would be worth documenting the full set of conditions available in the Rule Set Editor. More often than not, like anything in life really, we all tend to focus on one or several rules to utilise for

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Posted in Personalisation, Sitecore

Identifying content to a/b test using Google Sheets Google Analytics api

Nonlinear sitecore content testing duration calculator results using google sheets

There are plenty good calculators to work out test duration for a/b split and multi-variant tests  (optimizely, VWO…) but these tools are based on calculating a single page duration, but what if you are new to a/b testing and are just scoping

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Posted in Google Sheets, Insights, Optimisation, Sitecore

Creating heat map report for scroll depth using google sheets google analytics api

Scroll depth report based on percentage

Prompted by a tweet Heat map visualization for scroll depth tracking sorted by top pages for my blog #googleAnalyticsR #measure #rstats cc @bosilytics pic.twitter.com/zpPpgB7Rua — Ryan Praskievicz (@ryanpraski) February 16, 2017 I set myself a challenge of utilsing Google Sheets

Posted in Google Sheets, Uncategorized, Understanding Google Analytics

Google analytics add-on for google sheets: Top tips and common problems

Google sheets report configuration

Over the last few weeks I have been getting accustom to producing reports in google sheets using the google analytics add-on.   Why google sheets for producing google analytics reports? Previously, to share google analytics reports you had a few

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Posted in Google Sheets, Understanding Google Analytics

Why we report data

Over the years I have had many an opinion to data I have produced, both good and bad. Presenting data or research, especially to be understood and actionable, is a challenge. But unlike the written word, numbers can come across

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Posted in Goals, Insights, Measurement Model

Whilst i’ve been away

So I realise I haven’t been as active on my blog as usual, but for good reason. Since taking up my role as Digital Service lead, i’ve been a bit busy on all fronts and whilst I have been establishing

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Posted in General Advice, Insights

Insights that matter

data-insights copyright patimes

Back in 2014, the excellent Ben Holliday wrote about metrics that matter and user research. Two key points stood out for me; firstly how as an analyst you have to change your thinking to work in an agile manner; secondly

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Posted in Insights, Measurement Model, Uncategorized, User Research

Google Tag Manager debug console short cuts

GTM debug consule

As I use them so much, thought i’d document these simple keyboard shortcuts whilst using the GTM debug console cmd/ command Holding this down whilst clicking on a link will open a link in a new window. In turn this will

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Posted in General Advice, Google Tag Manager

Things I learnt about #data this week

LJMU Framework - always learning always sharing

Its been a long week, this week; but an exciting one as I have focused mainly on data. (The new day job for good reasons means less time on data… and thus blog posts.) However I thought i’d share some

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Posted in General Advice, Insights, Measurement Model
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