Blog Archives

Scaling the experience

Scaling the experience slidedeck new version

Over the last 6 months I  have been presenting and discussing the digital evolution of LJMU Digital Services at the Sitecore Symposium, several Sitecore user groups and the eMetrics conference. Part of the journey, explained in the slide below, shows how digital

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Posted in General Advice, Insights

Identifying content to a/b test using Google Sheets Google Analytics api

Nonlinear sitecore content testing duration calculator results using google sheets

There are plenty good calculators to work out test duration for a/b split and multi-variant tests  (optimizely, VWO…) but these tools are based on calculating a single page duration, but what if you are new to a/b testing and are just scoping

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Posted in Google Sheets, Insights, Optimisation, Sitecore

Creating a culture for measurement – data, insights, optimisation, improvements and solutions

Please note a new post from MeasureCamp 2015 which discussed Buy-in to a culture of data-driven design One of the hardest challenges I have faced in my various web related roles is buy-in to the power of the web. It

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Posted in General Advice, Measurement Model
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