Three years ago I ran a MeasureCamp discussion session entitled “Track everything, measure what matters“; a concept that was the norm in 2016. Back then, the challenge with this concept, as it still is today, is the issue of “time”…
Web Analytics and Measurement
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Blog Archives
Leveraging Google Analytics to measure effectively
Tagged with: Google Analytics, measurecamp, measurement, Strategy
Posted in General Advice, Insights, Measurement Model, Understanding Google Analytics
Posted in General Advice, Insights, Measurement Model, Understanding Google Analytics
My CMS has analytics tools – Discuss (From Measurecamp London)
So below is some notes from a session I ran at Measurecamp London. I wanted to firstly open up the discussion of having an alternative/ addition to Google Analytics. Google Analytics (or similar eg Adobe) CMS analytics Support. So one…
Things I learnt about #data this week
Its been a long week, this week; but an exciting one as I have focused mainly on data. (The new day job for good reasons means less time on data… and thus blog posts.) However I thought i’d share some…
Tagged with: communication, dashboa, dashboard, data, Digital Marketing and Measurement Model, measurecamp
Posted in General Advice, Insights, Measurement Model
Posted in General Advice, Insights, Measurement Model
Web Analytics and Measurement 