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Search queries from mobile devices – Keyword research using google webmaster tools

Webmaster Tools - Search Queries

Keyword research is an essential process when developing or updating content. According to the latest research by Search Metrics, Content is ultimately the number one ranking factor and thus where your research is most beneficial: Quality is paramount, and is achieved by

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Posted in Insights, SEO

Feedback Form Design – Improve usability and (conversion rate)

Feedback Form Design - 101

Quick post following a discussion with my Head of Design (@fritzvonrunte), not to mention listening to the knowledgeable Caroline Jarrett (@cjforms) Below is my Friday doodle on Feedback Form Design   The basics Keep it simple – The fact is

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Posted in Design, Insights, SEO

SEO is a team game (just as UX and CRO is!)

Thought I’d discuss a common topic, that being SEO. More so tackling SEO as a team rather than individual SEO factors – see the excellent MOZ for them. As the person in charge of Google Analytics (prob Webmaster Tools too) you are

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Posted in Insights, SEO
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